“Quality Over Quantity” Is Just An Excuse To Create Less

Ken Reid
3 min readMay 1, 2021
Photo by Alice Dietrich on Unsplash

It’s 6:26am right now. My 6 week old is sleeping on my chest as I write this.

I got up this morning to do what I’ve been doing every morning at 5:30am to do — write.

I started a little later today because it’s Saturday, so I don’t have to get up as early to get my Kindergartner to school. However, I still have to wake up before the kids do, or this post won’t get published today.

I have an extra blog post in my drafts, just waiting to be edited. I think it’s a really good one. So when I flipped open my laptop to start creating, a thought interrupted me.

“You should focus on editing the article that’s waiting in the cue instead of writing a new one,” my brain said.

I almost bought into the lie. But I caught it red-handed, just in time.

Spending an hour editing and perfecting a blog post sounds noble. It sounds productive. Sure, I wouldn’t technically be writing this morning like I committed to doing. Still, editing is an essential part of content creation.

I bought into the lie of “quality over quantity” for a long time until I finally realized it’s just an excuse to create and publish less often.



Ken Reid

Marketing Director & Storyteller | I’m not a dreamer, my brain just vacations in the future.