Vanity Metrics Are The Best Metrics. Don’t Let Anyone Tell You Otherwise.

Please Stop Calling Them Vanity Metrics. They’re Inspiration Metrics.

Ken Reid

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Photo by Adeolu Eletu on Unsplash

When it comes to content analytics, the ‘pros’ have a term for data that seem impressive but tell you very little about the user experience or the quality of your content.

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Ken Reid

Marketing Director & Storyteller | I’m not a dreamer, my brain just vacations in the future.